edward boria
Designing the structure of image and message
about

Edward grew up in New York City. He studied
design at The University of the Arts (PCA) in
Philadelphia and graduated with a BFA in
Graphic Design.
He was influenced by renowned educators such as
Kenneth Hiebert, William Longhauser and
Hans-U. Allemann. Strongly inspired by these
masters, Edward moved back to New York,
where for the past 20+ years he has worked for
companies such as Harmon Kemp, Drexel Burnham,
Ogilvy & Mather, and Information Builders.
Edward has developed corporate identity systems,
branded companies, and created communication
programs for the following industries: higher
education, financial services, government, technology,
non-profit and the arts. He has played a
pivotal role in the greater creative direction of such
accounts as Information Builders, AT&T,
American Express, Deloitte Haskins & Sells, Fiat,
City Harvest, the Italian Trade Commission and
Philadelphia College of Art.
Edward's responsibilities include leading the global
branding and design group, managing a team
of designers to build global brand solutions for
Information Builders. Edward is a hands-on designer,
with extensive experience in all media from websites, social media and print collateral to marketing material.
He also has extensive experience in print production, product launches, and event marketing.
This successful communications group has the
reputation of being cost-efficient, fast and
responsive to deadlines, highly productive and
most importantly, delivering fresh and unique
creative solutions.
He lives in New York with his wife and two
daughters.